Tuesday, 24 June 2014

Search Engine Optimization: An Introduction

Definition: Search Engine Optimization or largely known as SEO is a process of getting organic ranking of your website for specific search phrases known as a keywords on all search engines. And this is the non paid rankings as well.

Search Engine Optimization: An Introduction
Search Engine Optimization: An Introduction


What Are All Ranking Parameters?: The ranking of any website through search engines is done through a complex algorithm that includes multiple variables like content of the website, the authority of information presented on it, the on page ranking parameters like URL, location and determination of keywords, density of keywords, content on page and website, blogs, image optimization and more.

Also the importance of off page factor like how many inbound links you receive from other relevant websites matters.

Social signals, the latest addition for search engine ranking does play a vital role for determining the website ranking of your page. It includes how important your website is on social media channels like Facebook, Twitter, Google+ and more. The number of likes, follow, +1, recommending and favourite tweet counts a goodwill for your search engine ranking.

All of factors mentioned above are small elements of big picture that determines your Google ranking position for your website. The implementation of proper SEO strategy by some credible SEO Los Angeles over the longer period of time can get you better organic ranking for your website.

However, a very important point to note is that SEO algorithm is ever changing process and keeps editing the key ranking factor for any website. That is why the SEO for any website should be handled by the Los Angeles SEO company which experienced and professional for managing changes that has bring by the Google. 

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